The term “disruptive technology” is frequently (over) used when describing any new gadget or invention and the popular press’s description of additive manufacturing is no different. With a number of printer manufacturers targeting the consumer market, 3D printing has been hyped as a game changing technology, however, very little rigorous analysis has been undertaken in order to determine whether or not additive manufacturing can be accurately described as a disruptive technology. Rather than deferring to popular media hype, it is useful to refer to Clayton Christensen’s (who coined “disruptive technologies”) definition from “The Innovator’s Dilemma”: